At SMN Group, we offer a highly inclusive, collaborative, and supportive workplace to realize your full potential. We empower our team to contribute by providing a brighter future and making an impactful transformation for our clients, people, and society. We are always looking for people with the relentless energy to push themselves further and find new avenues and unique ways to reach our shared goals.

Find out more about what we do here: www.ptsmn.co.id | www.protelindo.net | www.iforte.id | www.stptower.com

What You Will Do:

• Develop and execute end-to-end growth marketing strategies aligned with business objectives, covering acquisition, activation, engagement, retention, and revenue.
• Identify growth opportunities and define data‑driven OKRs, targets, and roadmaps based on market and performance insights.
• Build and manage strategic partnerships, collaborations, and institutional/community engagements to generate qualified business leads.
• Drive lead generation through marketing and communication initiatives, ensuring leads are accurately submitted through Salesforce and effectively converted with the Sales team.
• Design and manage partnership and co‑marketing programs (events, sponsorships, co‑branding) that support business growth.
• Identify and execute revenue-enhancing initiatives such as co‑marketing, cross‑selling, and account‑based marketing in collaboration with commercial teams.
• Oversee performance marketing channels (paid ads, SEO/SEM, social media, affiliates, partnerships) while optimizing CAC and ROMI.
• Build and maintain growth dashboards, ensuring data accuracy across analytics tools and translating insights into strategic recommendations.
• Evaluate campaign and partnership performance through ROMI analysis, preparing reports and recommending improvements.
• Lead, mentor, and develop the growth marketing team by setting clear expectations, identifying capability gaps, and fostering innovation and accountability.